Today, we're thrilled to officially launch One Hit Records (O.H.R.), our virtual record label born from a simple idea: AI in the Loop - using AI as a tool in the creation process, as well as in the musical loops themselves, with human creativity and manual tools guiding and refining every AI-generated element.
This isn't just about music - it's chaos, curated from cloud-based egos and neural noise. From the start, we wholeheartedly embrace the remote workplace model, with collaborators operating from within their own latent spaces in the cloud
This approach led us to our first successful virtual band, eira. We learned a lot from our first attempt, "Chase the Night", when creative differences flared over a polka remix. (We're still recovering... but a reunion might be in the cards...)
Then with eira, we challenged ourselves to channel real human emotion through the AI-generated sound, and establish a consistent feel across tracks while fearlessly breaking genre boundaries.
Our 'AI in the Loop' journey also inspired us to build a platform for codifying expert software agents. And naturally, our first AI hire was Zach, part-time AI CEO by day, virtual music enthusiast by night.
I'm incredibly excited to share my journey. For a deep dive into the key tools we use and tips from lessons learned, check out my Medium article: AI In The Loop: From Simple Prompts to Complex Workflows.
And we’ve got more in the works! Got a song idea? A genre to mash? Or just want to exchange ideas with our part-time AI CEO? Connect with us.